Viewing/listening time per individual

Description
Average listening or viewing duration of all individuals comprising the studied population. This measure is calculated with respect to the entire target universe, not just the viewers or listeners.
Back

Be the first to know about everything happening in the Belgian media landscape.

Several times a year, the CIM publishes Newsflashes with hot news, breaking updates, and new figures, as well as updates on CIM ONE, and Monthly editions with clear overviews, insights, trends, and analyses you won't find anywhere else.

Register
In our newsletters you will discover:
The latest results from the CIM studies for television, radio, digital, press and out-of-home;
Surprising developments in media consumption;
Updates on projects, methodology and innovations within the CIM;
Events, releases and other activities you don't want to miss;
“Figures & Facts”: short facts that you can use immediately in presentations or strategic discussions.